Product Breakdown

This is a virtuous cycle: Entrepreneurs manifest their ideas by inspiring others’ imagination, including those who join the effort, fund the venture, and purchase the products. This model is relevant to startups and established firms, as well as innovators of all types where the realization of a new idea — whether a product, service, or work of art — results in a collective increase in imagination, creativity, and entrepreneurship.
This framework allows us to parse the pathway, describing the actions and attitudes required at each step along the way.
Imagination requires engagement and the ability to envision alternatives
Creativity requires motivation and experimentation to address challenges
Innovation requires focusing and reframing to generate unique solutions
Entrepreneurship requires persistence and the ability to inspire others

Via Steve Blank

This is a virtuous cycle: Entrepreneurs manifest their ideas by inspiring others’ imagination, including those who join the effort, fund the venture, and purchase the products. This model is relevant to startups and established firms, as well as innovators of all types where the realization of a new idea — whether a product, service, or work of art — results in a collective increase in imagination, creativity, and entrepreneurship.

This framework allows us to parse the pathway, describing the actions and attitudes required at each step along the way.

  • Imagination requires engagement and the ability to envision alternatives
  • Creativity requires motivation and experimentation to address challenges
  • Innovation requires focusing and reframing to generate unique solutions
  • Entrepreneurship requires persistence and the ability to inspire others

Via Steve Blank


mercius:

it’s all about

mercius:

it’s all about

Great post. Cool UI for it as well. In summary, here are the ones you can use:

  • Heart
  • Engagement
  • Adoption
  • Retention
  • Task Success

“Make it clear that you will listen to users who are thoughtful about their ideas.”

The customer development process showed me that it’s never too early to start customer interviews. However, it can be too late. Although I had wanted to finish the product first and jump straight to user testing, going out and talking to potential customers helped focus and clarify my ideas before building something that I would have had to redesign in the end.

courtenaybird:

KPIs for Social Media According to Executives Worldwide - eMarketer:

"Advanced” metrics had generally seen the most growth. For example, engagement—the top KPI—had jumped 32% in the past two years, while sentiment tracking showed year-over-year growth of 38%. …
Still, web traffic as well as followers, fans and group size—simple and relatively useless figures—ranked second and third, which… was “slightly disconcerting.”

courtenaybird:

KPIs for Social Media According to Executives Worldwide - eMarketer:

"Advanced” metrics had generally seen the most growth. For example, engagement—the top KPI—had jumped 32% in the past two years, while sentiment tracking showed year-over-year growth of 38%. …

Still, web traffic as well as followers, fans and group size—simple and relatively useless figures—ranked second and third, which… was “slightly disconcerting.”

"People have an intuitive bias about push. They only want to receive push notifications that are relevant, time-sensitive, and valuable. Our data shows that consumers have innate assumptions about what an app will offer based on the app’s industry. As a result, an app’s ability to bridge the trust gap greatly impacts push enablement rates."

What customers say vs what they *could* mean

To me, ideas are worth nothing unless executed. They are just a multiplier. Execution is worth millions.